Lip sync
13 years ago
Sunday 25 April 2010
Friday 16 April 2010
EVALUATION, WRITTEN (COURSEWORK)
Evaluation Questions
1. How does your media product represent particular social groups?
2. What kind of media institution might distribute your media product and why?
3. Who would be the audience for your media product?
4. How did you attract/ address your audience?
5. What have you learn about technologies from the process of constructing this product?
6. Looking back at your Preliminary task, what do you feel you have learnt in the progression from it to the full product?
How does your media product represent particular social groups and who would be the audience for your media product?
I believe that our piece manages to represent many different social groups and is ideal for a very broad audience thanks to its range of differing articles. Our demographic audience is very large, mainly aimed at 16-65 year olds. International news would be more appealing to the older percentage of our audience, where as sport or celebrity news may be more appealing to a younger audience, although this rules are by no means definite. This broad offering in news articles helps represent many social groups, as well as gathering a broad audience. In the future i would put more planning into who each news article would appeal to in detail.
What kind of media institution night disribute your media product and why?
I believe that our 5 minute news bulletin would be distributed by a local radio station (much like Heart FM or Red Dragon, the pieces I have studied) as our piece fits many of the same conventions. The news section is much associated with the 'Hypodermic Syringe Theory' as it is evident in all forms of media, especially radio.
One convention of local radio articles is that they have different elements of the news (National, International, Local, Sport, Weather etc.). Heart FM used one international story (Haiti), choosing a story with continuity. Our piece (SJDJ Radio) also used the Haiti story, as well as the Cadbury story, to have a mixture of both continuitive and short stories, making our piece seem much more professional.
Both Heart and SJDJ include local news stories. Heart uses the story of a man being sent to prison for “self defence”, where as SJDJ chose 2 stories, the Westgate shopping centre and the Four Candles stabbing. SJDJ uses 3 news flashes for the sports section, yet Heart and Red Dragon do not include a sports. I believe this is because the texts I analysed were shortened news articles to fit in with the radio timetable of the show as a whole.
All of the news pieces include a weather and travel section, mainly because they are typically associated with the local news. Although the SJDJ news project may be longer than the ones found on Heart FM and Red Dragon, I still think that our news project would be distributed on a local radio station as it has similar conventions, and the time differences are only due to scheduling. I also believe that our wide range of radio articles means it's a very accessible show, meaning it could be presented on a number of radio shows.
How did you attract/address your audience?
With all forms of media, the audience either choose to continue watching/listening/reading or choose to avert to something else within the first 10 seconds of a piece. The best way for our media piece to attract an audience was to speak as if it was aimed directly at the listener, making them feel obliged to stay. I felt we did this well as we were very direct with out statements, yet at the same time, casual and friendly.
When analysing other radio shows on this topic, I realized that they all have many components. Radio 1, Heart FM and Red Dragon all used slang to make it seem less formal and easier for the average listener to relate to, tempo to highlight more important and less important information, and the general confidence of the presenters. We managed to include all these points in order to attract and address our audience. I think that if given the chance, I would make a survey with open questions asking what peoples main attractions to radio news articles are and incorporate that into the piece.
What have you learnt about technologies from the process of constructing this product?
Throughout both the preliminary and the main task we used a combination of Audacity and Logic Pro software. Audacity, although quick and simple, incurred many problems for our recording and editing process. On occasion, files merged when saved, leaving us unable to edit them correctly. Logic Pro was very dependable, yet sadly we only had limited access to it. From this i have learnt that we must fully understand the technology before getting into a task, by doing this, the piece will be generally more professional, and will take less time.
Editing took longer than the actualy to get right. Due to our group using several different microphones, some sections simply sounded abstract, making the variation of mics obvious. From this I’ve learnt that using a consistent microphone set up is important in the sound of a radio piece. We took a lot of time putting the piece together during the editing stage, dropping segments in and out. This taught me that we needed to practice and rehearse our presentation a lot more, for if we made fewer mistakes, it would take less time and run a lot smoother, hence be more presentable.
Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
In terms of software, we were much more in control during and after the main task as we knew how to use the software effectively, where as in the preliminary, we took a lot of time to master it. As a group, the preliminary showed us how much effort we needed to put into the task. Originally we were all very naïve in thinking that a 5 minute news report would take an hour or so to make.
Generally throughout the preliminary task we had fun yet slightly lacked in serious effort, yet our progress as a group was evident, as in the main task we still had fun, yet were serious when it came to the workload. Given the chance again, i would strive to get all the work done as soon as possible, in order to have more time for editing.
1. How does your media product represent particular social groups?
2. What kind of media institution might distribute your media product and why?
3. Who would be the audience for your media product?
4. How did you attract/ address your audience?
5. What have you learn about technologies from the process of constructing this product?
6. Looking back at your Preliminary task, what do you feel you have learnt in the progression from it to the full product?
How does your media product represent particular social groups and who would be the audience for your media product?
I believe that our piece manages to represent many different social groups and is ideal for a very broad audience thanks to its range of differing articles. Our demographic audience is very large, mainly aimed at 16-65 year olds. International news would be more appealing to the older percentage of our audience, where as sport or celebrity news may be more appealing to a younger audience, although this rules are by no means definite. This broad offering in news articles helps represent many social groups, as well as gathering a broad audience. In the future i would put more planning into who each news article would appeal to in detail.
What kind of media institution night disribute your media product and why?
I believe that our 5 minute news bulletin would be distributed by a local radio station (much like Heart FM or Red Dragon, the pieces I have studied) as our piece fits many of the same conventions. The news section is much associated with the 'Hypodermic Syringe Theory' as it is evident in all forms of media, especially radio.
One convention of local radio articles is that they have different elements of the news (National, International, Local, Sport, Weather etc.). Heart FM used one international story (Haiti), choosing a story with continuity. Our piece (SJDJ Radio) also used the Haiti story, as well as the Cadbury story, to have a mixture of both continuitive and short stories, making our piece seem much more professional.
Both Heart and SJDJ include local news stories. Heart uses the story of a man being sent to prison for “self defence”, where as SJDJ chose 2 stories, the Westgate shopping centre and the Four Candles stabbing. SJDJ uses 3 news flashes for the sports section, yet Heart and Red Dragon do not include a sports. I believe this is because the texts I analysed were shortened news articles to fit in with the radio timetable of the show as a whole.
All of the news pieces include a weather and travel section, mainly because they are typically associated with the local news. Although the SJDJ news project may be longer than the ones found on Heart FM and Red Dragon, I still think that our news project would be distributed on a local radio station as it has similar conventions, and the time differences are only due to scheduling. I also believe that our wide range of radio articles means it's a very accessible show, meaning it could be presented on a number of radio shows.
How did you attract/address your audience?
With all forms of media, the audience either choose to continue watching/listening/reading or choose to avert to something else within the first 10 seconds of a piece. The best way for our media piece to attract an audience was to speak as if it was aimed directly at the listener, making them feel obliged to stay. I felt we did this well as we were very direct with out statements, yet at the same time, casual and friendly.
When analysing other radio shows on this topic, I realized that they all have many components. Radio 1, Heart FM and Red Dragon all used slang to make it seem less formal and easier for the average listener to relate to, tempo to highlight more important and less important information, and the general confidence of the presenters. We managed to include all these points in order to attract and address our audience. I think that if given the chance, I would make a survey with open questions asking what peoples main attractions to radio news articles are and incorporate that into the piece.
What have you learnt about technologies from the process of constructing this product?
Throughout both the preliminary and the main task we used a combination of Audacity and Logic Pro software. Audacity, although quick and simple, incurred many problems for our recording and editing process. On occasion, files merged when saved, leaving us unable to edit them correctly. Logic Pro was very dependable, yet sadly we only had limited access to it. From this i have learnt that we must fully understand the technology before getting into a task, by doing this, the piece will be generally more professional, and will take less time.
Editing took longer than the actualy to get right. Due to our group using several different microphones, some sections simply sounded abstract, making the variation of mics obvious. From this I’ve learnt that using a consistent microphone set up is important in the sound of a radio piece. We took a lot of time putting the piece together during the editing stage, dropping segments in and out. This taught me that we needed to practice and rehearse our presentation a lot more, for if we made fewer mistakes, it would take less time and run a lot smoother, hence be more presentable.
Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
In terms of software, we were much more in control during and after the main task as we knew how to use the software effectively, where as in the preliminary, we took a lot of time to master it. As a group, the preliminary showed us how much effort we needed to put into the task. Originally we were all very naïve in thinking that a 5 minute news report would take an hour or so to make.
Generally throughout the preliminary task we had fun yet slightly lacked in serious effort, yet our progress as a group was evident, as in the main task we still had fun, yet were serious when it came to the workload. Given the chance again, i would strive to get all the work done as soon as possible, in order to have more time for editing.
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